- Conservative entrepreneur Seth Weathers has launched a beer for ‘Conservative Dads’ in response to the recent Bud Light Dylan Mulvaney controversy
- In a now-viral ad, Weathers says, “If you love America, our traditional values, and know which toilets to use, Conservative Dad’s Ultra Right Beer is for you.”
- Bud Light has lost $5 billion in market value so far following its decision to partner with transgender influencer Dylan Mulvaney
Conservative dad and beer drinker Seth Weathers launched his own brand of beer following the Bud Light controversy over transgender influencer Dylan Mulvaney.
Weathers, the founder of conservative lifestyle brand Freedom Speaks Up, has already succeeded in his attempt to sell millions of dollars worth of “Let’s Go Brandon” wrapping paper to blast Joe Biden.
This time around, MAGA Dad Weathers has launched a product called “Conservative Dad’s Ultra Right Beer”, which addresses consumer faction beliefs that Bud Light has now alienated itself by using Mulvaney to push its alcohol.
Weathers has partnered with an Illinois brewery to market the light beer to those looking for a beer without a progressive message.
“If you love America, our traditional values and know which toilets to use, Conservative Dad’s Ultra Right Beer is for you,” he said.
Delivering a fire-and-brimstone biblical-style rebuke of Bud Light and Mulvaney, Weathers then raged: “I’ve got kids and I don’t care what their answer is, Bud Light has hired a mentally deranged freak to market perversion to small children. I have a problem with that.
“Companies that do this should be put out of business by the Tories. They spit on us. We are half of America – they spit on us. There must be an alternative.
Weathers told Newsweek the drink will “give conservatives another alternative, another company to buy from rather than a company that literally opposes everything conservatives stand for.”
A six-pack of the brew will cost $19.99 – about double the price of a pack of Bud Lights – but Weathers hopes to bring the price down once sales start rolling in and the product can be produced in large number.
The beer, described as an “aerated gold special blend,” comes in a red, white and blue can, will begin shipping in mid-May and will be on sale in 42 states.
Weathers said there have been thousands of pre-orders and expects the product to “make the wrapping paper look like nothing.”
In his 58-second viral ad, Weathers says Bid Light was an “iconic American brand” that chose to alienate conservatives.
“America drank beer from a company that doesn’t even know which restrooms to use,” a tanned Weathers says as he walks away from a public restroom in the clip.
The ad then incorporates images from Dylan Mulvaney’s social media clips promoting Bud Light.
“If you know which bathroom to use, you know which beer you should drink,” Weathers says, as he stands at home plate on a baseball diamond and uses a bat to hit a can of Bud Light on a tee. .
Weathers, who ran Donald Trump’s 2016 campaign in Georgia, where his company is headquartered, ended the ad by saying ‘the rest of you woke up businesses’ to ‘stay away from our children’ .
In the wake of an explosion of controversy surrounding Bud Light’s partnership with Mulvaney, parent company Anheuser-Busch has seen its value plummet.
Many conservatives have vowed to boycott the drink, whose image is that of an all-American beer often favored by blue-collar workers.
A new report says the polarizing marketing partnership has not been endorsed by any senior executive at Bud Light’s parent company, Anheuser-Busch.
Behind the scenes at Anheuser-Busch, “nobody at a higher level” was aware of the partnership that has now been in the headlines for weeks, and the decision to include Mulvaney in the campaign was made by a ” low-level marketing employee”. Two sources familiar with the situation told the Daily Wire.
Mulvaney became well known for the “days of girlhood” videos, in which the 26-year-old documented the first year she identified as a girl.
In a bathtub, Mulvaney posted a photo of herself sipping on Bud Light to promote her March Madness contest. The video also featured a personalized Bud Light box with Mulvaney’s face, which was unique and not for sale to the general public.
Mulvaney, 26, has angered some feminists and conservatives by claiming she’s ‘playing’ as a ‘girl’ and co-opting parts of femininity she finds interesting – without having to face misogyny or prejudice that many women face.
In a statement after the initial hit, the company attempted to placate conservative consumers with a statement.
“Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across diverse demographics and passion points.
“From time to time we produce unique commemorative cans for fans and for brand influencers, such as Dylan Mulvaney.
“This commemorative box was a gift to celebrate a personal milestone and is not for sale to the general public.”
Their doubling only further enraged the already irate customers.
Onlookers are now criticizing the maneuver as a shameless publicity stunt, amid the recent trend of companies ‘waking up’ to improve their bottom line.
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